Program and Member Services Objective:
HMA will offer its members consistent access to opportunities for education,
personal and professional development, and spiritual support.
frequently find themselves bridging the gap between faith and health.
HMA members are traditionally the front-line doers and not always strategically
or systems oriented. HMA members are requesting education and development
in the skills and processes that lead to consistency and professionalism
among those practicing health ministries. They desire to receive education
opportunities that provide deeper integration of faith and health. As
members continue to navigate the boundaries of faith and health, they
need support in the form of knowledge, inspiration, resources and affiliation.
As an organization that values spirituality and the development of the
whole person, HMA can provide support for individual spiritual formation
and opportunities for spiritual fellowship for individuals from many faiths.
1. Improve access
to HMA's service and support networks.
- Collaborate with
other resources and organizations to become a centralized information
and referral source concerning the integration of faith and health.
- Make better use
of technology to link members (Web, distance learning, teleconferencing,
- Facilitate mentor
and peer support and networking.
and professional development opportunities targeted on member needs.
- Enhance consistency
and professionalism by developing specialized continuing education for
- Work with chapter
leadership to facilitate member access to local and national spiritual
- Provide spiritual
support for members who practice Faith Health Ministry outside of a
faith community setting.
- Enhance the national
conference and promote regional conferences developed around a centralized
- Update the "How-to
Manual" and models to facilitate expansion of health ministries without
- Focus on boundary
Promoting and facilitating
collaboration across boundaries (ex: government, health care, and infrastructure
b. Management skills/systems thinking.
frameworks for individuals engaged in Faith Health Ministry.
- Provide a forum
for sharing experience, resources, and best practices.
- Vocabulary to
talk about integration of faith and health in secular settings.
HMA will be a servant leader in facilitating the expansion of the faith
health ministry movement.
and facilitation of the Faith Health Ministry movement are key to successful
growth. Currently, no member organization serves as the integrator of
the Faith Health Ministry movement. HMA does not have the resources or
the desire to be the one and only "Leader" in the movement; however they
are an appropriate organization to facilitate access to these diverse
resources, organizations and knowledge.
with other organizations in creating national, regional and local conferences
or other educational opportunities.
2. Provide a forum for sharing theoretical studies, existing research
and other knowledge resources.
3. Leverage the existing Faith Health Ministry network's knowledge resources.
- Coordinate with
other knowledge providers.
- Take advantage
of the current network as a way to test ideas.
- Be the "logical
first phone call" for information about Faith Health Ministry practitioners
or the movement.
collaboration and resource sharing.
- Theological basis
of the integration of faith and health.
- Multi-faith resources.
links to fields of social justice and community as well as health care.
5. Build on the
success of the annual conference.
- Conduct a conference
related needs assessment among members and others engaged in Faith Health
- Invite sponsors
and vendors to participate in funding the conference.
- Develop a scholarship
fund to ensure that students and others who may not have funds can attend
6. Establish ethical
standards, policies and procedures for forming partnerships and collaborations.
and Operations Objective:
HMA's infrastructure will provide consistent, timely and appropriate member
service, connections and a strong sense of affiliation for its members.
chapters are successfully expanding and self-forming to meet local community
needs. Grassroots efforts have outgrown the national resources and infrastructures.
Chapters are completing their work independently of other chapters and
the national office. The organization needs an infrastructure that supports
and links the chapters, members and communities.
and staff a national office with sufficient equipment, resources and staff,
including an Executive Director, to conduct the following activities:
- Liaison to the
- Develop appropriate
- Conduct fundraising
- Serve initially
as the Director of the Health Ministries Education Corporation
- Provide an initial
contact point for relationships with local communities.
- Support the activities
of the volunteer leadership.
- Provide information,
education to members that do not belong to chapters.
- Provide direct
support and services to members not belonging to chapters.
- Coordinate publication
2. Provide resources,
linkages and leadership to enhance the chapters' ability to provide members
- Opportunity for
people to meet.
- Resources to start
- The opportunity
to provide input and direction to the national organization.
- The opportunity
to participate in national leadership.
- Continuing education.
× Fundraising leadership and support.
- Spiritual support
3. Enhance the
current section structure to support affiliation and professional development.
newly defined processes for identification and development of national
leadership from the membership.
- Committee participation
- Board membership
- Visibility and
relationships with national leadership
HMA will have established diverse funding streams to support expansion
of the organization.
meet the expanding needs of whole person ministries, HMA has agreed to
expand both its program/member services and infrastructure. This expansion
will require both increases in the annual operating budget and capital
funds. The membership and chapters grass roots approach provides opportunities
for diversifying funding sources. Additionally, the knowledge and experience
of the organization and membership can be used to produce revenue. Finally,
the annual conferencešs success and quality presents an opportunity for
revenue generation through sponsorship.
1. Develop a uniform
case for charitable gifts in support of HMA.
2. Use grants to fund implementation of the strategic plan.
3. Increase revenue produced through conferences by expanding sponsorship
and vendor opportunities.
4. Conduct additional fundraising campaigns (in addition to the membership
drive) to fund projects and operations.
5. Explore opportunities for generating fee-based revenues from marketing
consulting, products and services (including CEUšs) to outside organizations.
6. Establish ethical standards, policies and procedures to guide chapters
in their fundraising.
7. Enhance revenue from the chapters and membership by expanding programs
and member services.
- Conduct a chapter
membership drive to increase the number of dues-paying members.
- Share responsibility
for fund-raising activities with chapters.
and Communications Objective:
people and organizations engaged in the Faith Health Ministry movement
will regard HMA as a leading organization for the movement.
interest in the Faith Health Ministry movement expands, the number of
organizations, conferences, and resources is likely to proliferate. Because
many members operate with relatively few resources, they will be hard
pressed to attend more than one out of town meeting each year, or to participate
in several organizations. In this context, HMA can provide a significant
service by creating a "one stop conference" featuring the rich variety
of resources the movement can offer.
support and participation from other organizations as we jointly conduct
conferences, especially as related to the sections of HMA.
2. Build a consistent approach to HMA's publications.
a chapter/member needs assessment for publication needs.
and implement a plan for starting a professional journal.
editorial advisory boards.
a business plan and policies and procedures for subscriptions, advertising
in our publications, underwriting and promoting our readership.
- Use web
technology to support our publications.
3. Implement a
public relations strategy that generates high level coverage of the Annual
Conference and related activities.
- Include press kits and
other materials for distribution.
- Identify and cultivate
- Identify and take advantage
of cross marketing opportunities.
- Develop a national speaker's
bureau, and encourage chapters to feature these speakers at their meetings.
a process for collecting, analyzing and sharing community needs assessments,
activities, and other data from chapters and communities.
marketing strategies that can increase chapter membership and participation.
- Educate members and prospective
members about enhanced HMA services and functions and the benefits of
- Provide how-to information
regarding chapter activities and operations.
- Provide specific support
for chapter membership drives.
the integration of faith and health by "walking the talk" in our marketing
and communications efforts.
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Faith Health Issues
O. BOX 7187 ATLANTA, GA 30357-0187 (800) 280-9919 (404) 607-9357
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